Dmytro D — Social Media Marketing freelancer in Kiev

This client had an already established e-commerce brand. It was quite known among his existing audience, but because the client had to address his production issues, he neglected his marketing and has faced the following problems: - No meaningful analytics like at all. He only relied on Shopify reporting, or internal reporting within Facebook or Google Ads interface. Conversion tracking wasn't setup properly, so around 35% of sales were not attributed properly. - He had already achieved certain success with Facebook Ads, but didn't undertake any efforts to scale it due to overwhelming workload. - Zero efforts to maximize the effects and revenue from organic traffic - He had run Google Ads in the past, but according to internal stats his campaigns failed, wasting around $30k. - No email marketing sequences to reengage existing customers. The only picture I can insert here is 0s he had in his Google Analytics.