“Senior Digital Product Designer & Consultant | 20+ years”
At a glance
Muhammad Ashraf Khan is a UI/UX Design freelancer based in Karachi with 120 verified projects, verified Linkedin and Upwork reputation, LanceRank Score 97 (Trusted Leader), last updated 2026-10-05 on LanceRank.
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One-stop online presence
I’m a Digital Product Designer & Consultant with 20+ years of experience helping startups, scale-ups, and enterprises conceive, validate, design, launch, and scale successful digital products. My expertise extends beyond UI/UX design into product strategy, UX auditing, user research, information architecture, customer journey mapping, design consulting, and end-to-end product lifecycle management.
Trusted Leader — top 1% on LanceRank · 122 verified projects across 2 platforms.
“It was absolutely amazing to work with Ashraf. He created beautiful design for our website over the weekend hrs in short amount of time.…”
— Sukhada
Reach out to Muhammad on any connected platform — or direct if available.
LanceRank Status
Verified across identity, platform, and reputation · 7 of 8 trust signals
Top 1% on LanceRank
Top 1% on LanceRank
Live mirror · synced 4 months ago
Steady across the last 89 days
The number
122 verified projects · $40K+ tracked earnings · 1,676 hours logged at 4.95/5 across 116 reviews.
6 factors weighted to 100 points · all inputs independently verified
122 verified projects · $40K+ tracked earnings · 1,676 hours logged at 4.95/5 across 116 reviews.
Very recently active, less than a year tenure.
Verified via LinkedIn + platform-ownership via extension + GitHub + Stripe Identity.
High-tier badge held (Top Rated).
LinkedIn: 5 recommendations · 11 certifications.
17 passed quizzes worth 36 proof points.
Scores recalculate automatically as new verified data arrives. Higher volume of verified work, stronger badge tier, and consistent rating quality are the biggest drivers.
How the score has changed over time
The proof
Full review text available on the original platform — see the link below.
Originally posted on Upwork →
Excellent Designer, UI/UX Expert and Good Communication Skills
CEO · Web Bizline Inc
Don't see a way to leave a review? That's by design. Reviews on LanceRank are invitation-only and verified — freelancers send you a direct link if you've worked together.
What they do
Kashif Yaqoob · Web Bizline Inc
"Experienced designer with amazing design sense"
— Kashif Yaqoob, Web Bizline Inc
Independent signal
Imported from LinkedIn
· third-party-verified by LinkedInFounder/CEO at DotOxygen
Twenty years ago, I picked up my first design brief and thought: how hard can this be? Hard enough that I never stopped. Easy enough that I fell completely in love with it. Since then, I've built digital products, brands, and web experiences for clients across four continents, from bootstrapped startups racing to their first launch, to established enterprises trying to stay relevant in a market that won't slow down. What started as a passion for clean design quietly grew into something bigger: DotOxygen, a full-…
500+
Connections
5,027
Followers
LinkedIn user
“I have had the pleasure of working with Ashraf and have consistently been impressed by their professionalism, technical expertise, and commitment to delivering high-quality results. Their strong knowledge of Ui/Ux Des…”
WORKED_IN_SAME_GROUP
LinkedIn user
“DotOxygen transformed our online presence with a stunning, modern website that perfectly captures our brand. Their team was professional, communicative, and delivered everything on time. The design is sleek, the perfo…”
RECOMMENDER_IS_CLIENT_OF_RECOMMENDEE
LinkedIn user
Senior UX/UI Designer & Digital Product Consultant
Sep 2016 — Present
UpworkVerified via LinkedIn
Delivered 115+ end-to-end design projects for SaaS, fintech, healthcare, and e-commerce clients across the US, UK, and EU markets, maintaining a 4.9★ rating and 95% Job Success…
Founder & CEO
Sep 2016 — Present
DotOxygenVerified via LinkedIn
A software house Creating an incredible digital experience. Providing services to companies, start-ups, and charitable organizations in developing popular brands, websites, tool…
General Business Skills
AimIT
Fundamentals of AI & Machine Learning
Graphic Channel
Mashkoor Art School
4 years Diploma
Karachi School of Art
Diploma of Education
Skill checks
Skill checks are short, timed quizzes scored against an answer key. Only passed checks the freelancer has chosen to make public are shown.
GitHub
@ashrafappalyzerRepos
0
Total stars
0
Followers
0
Founder & CEO | DotOxygen
Oct 2016 — Present
DotOxygen Pakistan
A software house creating an incredible digital experience. Providing services to companies, start-ups, and charitable organizations in developing popular brands, websites, tools, and apps. With many more innovative ideas and approaches.
Head of Design, SEO/Marketing & Business Development
Feb 2016 — Sep 2016
Vanguard Matrix Karachi, Sindh, PAK
I was the head of these three departments: Design, SEO/Marketing, and Business Development. My responsibilities included: Quality assurance of design. SEO. Marketing and business development. To research the project requirements and simplify the process for my team to improve work productivity and ensure a smooth workflow. But the major part I handled was designing. Where I was responsible to look at the UX and prototyping of every project, including websites, web apps, and applications. As well as keeping track of the team's productivity.
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Score is recalculated each time new platform data or reviews are processed. One snapshot recorded per day.
“I have had the pleasure of working with Muhammad Ashraf Khan and can confidently say that he is a highly dedicated, reliable, and results-driven professional. Muhammad consistently demonstrates exceptional commitment…”
RECOMMENDER_REPORTED_TO_RECOMMENDEE
High-Converting Pages for a Results-Driven Australian Marketing Agency
Dec 2024 — May 2025
Thats MarketingVerified via LinkedIn
Cameron operates at a level where every page has to earn its place. Landing pages, funnel pages, sales pages — none of it is decorative. It all has to perform. He brings a rare…
Head of Business Development
Aug 2024 — Feb 2025
Digitally PrimeVerified via LinkedIn
At Digitally Prime, a Top-Rated Upwork agency specializing in digital transformation, eCommerce development, HubSpot solutions, and web design — I led the business development f…
Lead UX/UI designer
Aug 2019 — Oct 2025
Studio98Verified via LinkedIn
With 20+ years in digital product design, I bring a rare combination of strategic thinking and hands-on execution. I don't just make things look good — I design systems that red…
Business Development Fundamentals
AimIT
Web Development
Graphic Channel
Advanced Figma
Graphic Channel
Sales & Deals
AimIT
Spiritual Councelor
Islamic Exorcism
Windows UX Design
Udemy
Art Director, Graphic Designer
The Graphic Channel
